Some Law Firms don’t do Social Media Marketing at all. Others do it wrong. Some hit that sweet spot that makes them relevant and worth following. We think you should be doing some of your marketing through social media channels, but only if you’re willing to do it right.
Standing out means being yourself.
The first question you need to ask yourself about marketing your law firm through social media, is to decide what channel or channels you should be using. Yes, you should claim every channel you can, but you don’t necessarily want to post on them all.
It may seem counterintuitive for a marketing company to tell you not to market, but we know that you get more bang for the bucks you’ll spend by paying attention to the channels that make sense for your firm.
That’s not going to be every platform. So whether it’s Twitter, Facebook, or anyplace else, we know that it’s the quality over the quantity that counts.
When you do decide to start using Social Media Marketing in your law firm, then we can help. We can work with you to come up with a strategy on which platforms make sense for your practice areas.
With our assistance we can ensure you have a posting schedule that you can stick to and that will keep your followers engaged. We will help create a content strategy that will create likes, follows and that people will want to share with their followers.